MEME | VIDEO | FACEBOOK TREND | CELEBRITY PHOTOSHOP MEME | BREAKOUT | ANIMAL | WEB KID | JUSTIN BIEBER | NEW SINGLE TOPIC BLOG | HERO | SEE ALL WINNERS


Facebook: we love it, we hate it, we can't live without, and there was a frickin' major motion picture about it this year. If one website deserves to have its own category in the 2010 Urlies, it's Facebook. The Facebook Trend of the Year award recognizes the most influential meme that started on (and spread primarily through) Facebook. Status update memes, weird groups and events and word-of-Facebook campaigns are all fair game for this category, and we've narrowed the selection down to these five.


Facebook Bra Colors Status Update

Breast Cancer Awareness Status Campaigns


Breast Cancer Awareness memes were some of the most pervasive trends on Facebook this year. I don't know anybody who didn't have at least a few female friends post their bra colors in January, and the trend came around again in October with the "I like it on ... " campaign.

This mysterious and provocative campaign had girls posting where they liked to keep their purses, which caused plenty of people to wonder, "Wait, what does she like on the living room floor?" Yeah, the link between "I like it on" and breast cancer awareness may not be entirely obvious, but the campaign sure was popular!


Pickle More Fans Than Nickelback

Can X Get More Fans Than Y?


Remember the time a pickle got more Facebook fans than Nickelback? That was the most awesome example of the "Can X Get More Fans Than Y?" trend on Facebook this year. Don't like something? Prove that it's less popular than something totally mundane.

Can this dung beetle get more fans than Glenn Beck? (Unfortunately, no.) Can this poodle in a tinfoil hat get more fans than Glenn Beck? (Unfortunately, still no.)

But can both of those questions get tens of thousands of Facebook fans? Yep. Just goes to show that these Pickelback groups were a bona fide trend in early 2010.


betty white snl

Betty White to Host Saturday Night Live


When enough Facebook users work together, they can actually get things done IRL. The Facebook campaign for Betty White to host SNL is probably the most successful Facebook campaign of all time. The Golden Girl not only landed the hosting spot, but made fun of Facebook in her skits on the show.


Facebook Doppelganger Week

Doppleganger Week

Everyone who's ever been told they looked like a celebrity got to see whether their friends were buying the resemblance during Doppleganger Week, a week where tons of people changed their profile pics to photos of their so-called celebrity lookalikes.

The meme definitely flattered some, but it embarrassed anyone who didn't actually look like Rachel McAdams.


Kate's Birthday Party

Facebook Event Party Crashing


One of the lovely things we enjoy about Facebook is its simple and easy-to-understand privacy settings. (Sarcasm, people!) So, we were quite amused when a trend emerged to show people just how exposed they are on Facebook, in a humorous and gentle way. Folks who left their events open got "party-crashed" by hundreds (or even thousands) of strangers, thanks to sites like Reddit and David Thorne's 27bslash6.

Reddit invited itself to a proposed threesome when the host of the menage-a-trois forgot to make it private. Soon it grew into a menage-a-300, preventing the original host from sealing the deal (or just ruining his joke, depending on how you look at it).

A similar incident happened when David Thorne, writer of comedy site 27bslash6, asked his readers to RSVP to "Kate's Party," which was supposed to be a gathering of a few friends in a small apartment. BOOM! Try TEN THOUSAND friends, Kate! Of course, Kate's Party was late proven to be a hoax by Thorne, but it successfully reminded everyone to set their private events as private.

Honorable Mention: The 'Super-Logoff'





All 2010 Urlies Categories:

MEME | VIDEO | FACEBOOK TREND | CELEBRITY PHOTOSHOP MEME | BREAKOUT | ANIMAL | WEB KID | JUSTIN BIEBER | NEW SINGLE TOPIC BLOG | HERO | SEE ALL WINNERS