1.07.10 - 7:00PM
- by
Lindsey Weber

Bra Colors Take Over Facebook Status Updates

Curious as to why your favorite ladies on Facebook are all of a sudden posting seemingly random colors to their status messages? Yeah, we were too. And if you're first guess was some sort of Law & Order: SVU-inspired teenage sex scandal [NSFW!] color game that would have the local news all aflutter -- you're actually wrong.

Thanks to a bit of deep web spelunking (credit going to Kelly and her trusty Google), we've gathered that these one-line simple statuses are coming from a viral Facebook message, sent just to women, that asks for them to post only their bra color in their Facebook status. The message reads a bit like this,

Something fun is going on. Write the color of your bra in your status. Just the color, nothing else. And send this on to ONLY women no men. It will be neat to see if this will spread the wings of cancer awareness. It will be fun to see how long it takes before the men wonder why the women have a color in their status.....LOL!

So no, this isn't just to confuse people. According to a few sources, the messages are all claiming that efforts will hopefully conduct a viral spread of Breast Cancer Awareness.

As supporters of viral movements (and a few of us faithful bra-wearers), we're all for this type of fun. Even slightly confusing Facebook status messages beat ones about babies pooping and last night's delicious casserole dinner. Got any more information for us, intrepid web friends? Send it on over.

(And BTW, black.)

UPDATE: Our friends at Lemondrop weigh in on the burgeoning fad. Sneak preview: they aren't so thrilled.

MORE UPDATES: So, did the colors make any difference? According to the Washington Post, the Susan G. Komen Breast Cancer Foundation had quite a surprise when the viral spread had a bit on a effect on their Facebook page: almost 140,000 new Facebook fans.

photo:// Jenny Downing's Flickr / CC BY 2.0

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1.09.10

By dedy heruwanto

Neutral

by kosong ampek,is the best

1.09.10

By Omnidog

Neutral

Not only women sufer from breast cancer.

1.09.10

By Omnidog

Neutral

Shaved,Trimmed or Hairy. Fight testicular cancer on facebook

1.09.10

By Johnathan Vrozos

Neutral

Johnathan Vrozos said "anything that can help find the cure is great" .

1.09.10

By Vickie

Neutral

I'm a recent breast cancer survivor..I say all the survivors should post PINK...it gives hope!

1.09.10

By Juanita

Neutral

I posted a color... what's the big deal? The women in my family has died from it or survived it... I'm not ashamed to support breast cancer awareness....

1.09.10

By tld7996

Neutral

IMHO, if this were a gimmick to raise awareness about testicular cancer and all the men had set their FB statuses to something like "tightee whities" or or 'black silk' ( for boxers ), firstly, it wouldn't have been nearly as mysterious or fun as the 'blue' or 'red' statuses that women had used.....however i think the fact that for a while, people 'WERE' wondering "wtf?" was alot of fun...( i got several emails and im's asking that same question....don't worry ladies, i didn't rat us out, LMAO ) I can almost guarantee that if this *WAS* testicular cancer awareness month.....you would see "tightee whities' on your male friends statuses, till 2011.

Heard it said many years ago, if men had breasts, we wouldn't still be looking for a cure for breast cancer.....we'd *HAVE* one already

1.09.10

By wjohn8558

Neutral

I Just A New User And Like To Get Started With Facebook

1.10.10

By Linda Adkins

Neutral

I agree, thanks to AOL for ruining a simple and harmless game that obviously accomplished what we intended - to make women aware of breast cancer! IT CERTAINLY GOT YOUR ATTENTION. You should spend more time monitoring people that use the Internet for reasons that are immoral OR illegal.

1.10.10

By N1Dadda2u

Neutral

LOL!! C WAT I MEAN?? WOMAN AND FACEBOOK!!!OR SHOULD I SAY THE REAL"PERVS" Y DONT WE RAISE AWARENESS AS TOO HOW MANY LIVES U HAVE RUINED "FACEBOOK" IS THIS REALLY A PLACE TO KEEP IN CONTACT WITH LOVED ONES?? "TRU FRIENDS&FAMILY" I KNO OF PEOPLE WHO KEEP SECRETS AND GET CAUGHT UP IN THEYRE OWN WEB THEY WEAVE!! BREAST CANCER AWARESNESS IS IN FULL SWING AND THANK YOU!! THE REAL BREAST CANCER AWRARENESS ORGANAZATIONS! OH AND ONLY WOMAN!!! WOW THE REAL MEN HATERS COMING OUT THE WOOD WORK! LOVING IT!!! THANK YOU SOO VERY MUCH "AOL" AND ALL U WHO C WAT FACEBOOK REALLY ABOUT!! OH AND IM NOT HATING EITHER!!! JUST RAISING AWARENESS!!

1.10.10

By VA

Neutral

I fail to see how this benefits breast cancer.

1.10.10

By debbie

Neutral

On my fb, I posted a pic of myself, not realizing my bra was showing. now i know why. Women would write, blk, white, etc, and I thought they wee difecting to me cause u could see my bra in the pic. now i know why

1.11.10

By Christie Lou Ivey

Neutral

Because they want it to be colorful I do that with alot of my E-mail and when I am in contact with my mentor in IM.

1.11.10

By Duane

Neutral

With all of the stupid things on Facebook and the internet this is some fresh air. Any time we take a minute to care,help, remember, donate for our fellow humans is a GREAT Thing. This was fun and got to alot of people. We always hear about the bad and this little thing got people talking. We all can do our part to make life better

1.11.10

By John Prester

Neutral

Karen do you remenber a John Prester?

1.20.10

By Taylor

Neutral

why does it matter? This is a stupid report.

1.22.10

By Mesila

Neutral

I have never gotten the whole "breast cancer awareness" thing. What is "awareness" of breast cancer supposed to make happen? Is knowing that something exists tantamount to doing something positive about it? Call me incredibly pessimistic, but it always seemed to me like the whole Pink Ribbon thing and everything that goes with it is really just an important-sounding excuse to have a huge internet Girl's Club. It's not a guy thing, it's a woman thing, for women to plaster all over their pages. "Look at me, I'm a girl, and I support this Important Cause to benefit my gender. When it comes time to support a charity, I advocate for Breast Cancer because I'm sooo Feminist..."

As though breast cancer were somehow more important to "be aware of" than diseases and conditions that affect EVERYONE...or even other forms of cancer, which can be a lot more tragic than cancer of the mammaries. This is not to trivialise the condition - I only think that making a girl's club revolve around it is just...off, somehow.