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When @Drew (Drew Olanoff of #BlameDrewsCancer) put his Twitter handle up for auction with proceeds donated to LIVESTRONG, he had no idea which Drew would get involved. Out of all the possible social media savvy Drews in the world, @Drew struck gold: TV's Drew Carey (@DrewfromTV) noticed the offer and first bid $25,000. Already a huge amount, it was amazing when he upped the ante by making it $100,000 if he got 100,000 followers. Yesterday, @DrewFromTV took it one step further, promising 1 MILLION dollars to LIVESTRONG if he hit 1,000,000 followers by the new year. That's December 31st, 2009.

@Drew writes:

Since his bid, he went from 13k followers to over 60k at this point. He gets it and so do you. You are participating in raising priceless awareness AND a VERY significant dollar amount that goes right to Cancer research.

That means you gotta step up and while you're following Tracy Morgan, make sure you follow @DrewFromTV too. It'll truly make a difference. Video below.